As anyone who’s tried one of the interactive demo units for the Apple Watch will know, it’s a pretty effective way to understand what the Watch can do. From a patent application published today, it appears Apple may be considering doing the same thing with future iPhones.

While iPhone users may consider the devices pretty self-explanatory, and wonder why such interactive displays might be needed, the patent text does give one clue. The description specifically references Bluetooth devices as a potential application of the technology.

It’s also possible the units could be used to demonstrate how the iPhone interacts with cloud services, like Apple Music.

An electronic device may include features that require communication with another electronic device. For example, a Bluetooth accessory offered for sale may require a separate electronic device, such as a cellular telephone, to operate particular features of the Bluetooth accessory. These features may be desirable to demonstrate to a potential customer considering a purchase.

We include our standard disclaimer: just because Apple patents something doesn’t mean it will do it, but it’s certainly an interesting idea.

Via Patently Apple